Brunch at Etta’s: Come for the Seafood, Stay for the Pie

2013-12-22 11.57.52

Back when I lived in Philadelphia during college, long before I had any idea what a restaurateur was, or that there could be such a thing as a restaurant empire, I knew the name Stephen Starr. I heard locals and upperclassmen talking about his numerous restaurants in Philly, covering cuisines from France (with a personal fave, Parc) to Japan (Pod), Cuba (Alma de Cuba), America (Jones) and beyond. In my four years, I managed to go to a few of his restaurants, but I knew plenty of people who made it a mission to hit the whole list. Since I graduated, Starr’s reach has expanded even further, with new restaurants in Philly, New York, DC, and even a couple in Florida.

The point is this — locally, Starr was a brand name in Philadelphia, and simply mentioning his ownership of a restaurant usually was enough to indicate it was worth trying (even if some were more successful than others). When researching restaurants in Seattle prior to my first trip, I kept coming up against another name that reminded me of Stephen Starr and his local reputation — Tom Douglas. (You could argue that a better model might be Mario Batali, since Douglas started as a chef, but I call nitpicking.)

Douglas owns 10 restaurants in Seattle, most of which are located downtown. According to our waitress, Douglas has received offers to open spots in other cities, but he always jokes that he likes to walk to work. He’s received the James Beard award for Northwest Chef in 1994, written several successful cookbooks, and started lines of spice rubs and soups (apparently sold at Costco).   I’d been hoping to try out one of his establishments my first trip out, but Dan had plenty of food suggestions before we even got to big name brands. Thankfully, we managed to sneak in a brunch at Douglas’s seafood restaurant near Pike Place Market, Etta’s.

 

First Impressions:

A peek into Etta's laid-back, approachable interior.

A peek into Etta’s laid-back, neighborly interior.

Etta’s was the second restaurant opened by Tom Douglas, after his inaugural foray, the Dahlia Lounge (located only a few blocks away). Etta’s immediately gives off a hip, casual tone through its combination of open, comfortable leather booths, warm woods, and beautiful, multicolored glass light fixtures hung throughout the restaurant. The space is split into two dining areas, one side holding the bar with larger booths, and the other filled with mostly tables. Pieces of art line the bright red walls, from portraits to scenes of Pike Place and other Seattle spots. Up by the entrance rests a small stack of Douglas’s cookbooks, and a selection of his “Rubs with Love,” which are for sale at the restaurant, or just next door at the Rub Shack takeout counter.

Note the rainbow of light fixtures hanging from the ceiling.

Note the rainbow of light fixtures hanging from the ceiling.

When I made the reservation the night before, the host had asked if we would mind throwing a chair at the end of a booth to fit everyone, but fortunately when we arrived they had a larger table ready for us. The service was speedy, and our waitress was very kind and happy to answer our myriad questions about the menu and the Douglas mini-empire.

Brightly colored walls and local art help promote a relaxed atmosphere near the bustle of Pike Place.

Brightly colored walls and local art help promote a relaxed atmosphere near the bustle of Pike Place.

 

The Food:

Although it features classic comfort food dishes, like corned beef hash and cinnamon french toast, Etta’s focus is seafood — no surprise with it sitting so close to the bay and Pike Place Market. With this in mind, both of my parents and Dan opted for the Dungeness Crab Eggs Benedict. Leah and I went more land-based: she ordered the Etta’s Breakfast, and I gave into my well-established weakness for Mexican brunch with the Chorizo and Egg Tostadas. And of course, there was dessert. We all shared a piece of the famous Triple Coconut Cream Pie, world-renowned and sold at all of Douglas’s restaurants.

The Dungeness Crab Eggs Benedict -- when eggs aren't decadent enough, add some shredded crab meat.

The Dungeness Crab Eggs Benedict — when eggs aren’t decadent enough, add some shredded crab meat (and hollandaise, of course).

The Dungeness Crab Eggs Benedict (house english muffin, spinach, crab-butter hollandaise) arrived simply plated and generously doused in hollandaise sauce. The english muffin, along with the rest of the baked goods offered at Etta’s, is sourced from Dahlia Bakery, the takeout offshoot of Dahlia Lounge (Douglas’s reach is far and wide), and you could tell this muffin was freshly made. The bread was plump and chewy, with a crunchy toasted top that held up well against the slathered crab-butter hollandaise. Thick shreds of crab meat poked out from under the egg, and while my mother thought the dungeness lacked flavor, my father and Dan seemed to really like it. For what it’s worth, the small bite I had seemed relatively crab-forward. All three agreed the eggs were well-executed, although I thought the ones on my mother’s plate were a little overdone and lacked my preferred level of yolk runniness.

Leah also seemed to enjoy the eggs in her Etta’s Breakfast (two eggs, ham, steak or bacon, home fries), which she got over medium. Now here there seemed to be some very loose yolks on display. Obviously, as a vegetarian, she opted out of the ham/steak/bacon option, getting a side a fruit instead. The only slip-up at Etta’s came from the homefries. Dan, of exceptionally sensitive palate, immediately detected that the potatoes had been fried in bacon-fat, which we confirmed with our waitress (though it doesn’t say this on the brunch plates descriptions, it is specified on the list of a la carte sides). The waitress was very apologetic, offering to bring Leah more fruit or bread. We all agreed it probably would have been best to comp us Leah’s dish (or the dessert) to make up for the mistake (since Leah was clearly going for a vegetarian option), but at least the staff at Etta’s admitted the error and was properly apologetic. As it happens, the potatoes were pretty tasty, cubed relatively small and with a snappy outer crust and starchy, soft interior.

The Chorizo and Egg Tostadas, one of my favorite dishes of my whole Seattle visit.

The Chorizo and Egg Tostadas, one of my favorite dishes of my whole Seattle visit.

I was a little nervous about foregoing the seafood option at a fish-centric restaurant, but my Chorizo and Egg Tostadas (gabino’s guacamole, roasted tomatillo salsa, cotija) sent me over the moon. I had been tempted by the shrimp and grits, but our waitress steered me to the tostada, explaining her love of the dish, and revealing that it was a much improved reworking of the previously lackluster Huevos Rancheros. Unlike the other brunch items, my dish arrived in a shallow oval bowl, inside of which were two 6-inch fried tortillas, sitting on a layer of mashed black beans, and topped with a scrambled egg/chorizo mix, shredded lettuce, sour cream, guacamole, cotija cheese, and a few sprigs of cilantro. I can’t go on enough about the one-two punch of flavor and textural contrast in this dish — the earthy black beans, the spicy chorizo bolstered by the creamy scrambled eggs, the refreshing lettuce and guacamole, the salt of the cotija and the crunch of the tortilla, it was just a savory, satisfying combination of the best of breakfast and lunch tastes. Boldly spiced and filling, it was an ample portion that stayed with me for the rest of the afternoon (well, the pie helped, too).

Triple Coconut Cream Pie: Say hello to the coconut king.

Triple Coconut Cream Pie: Say hello to the coconut king.

Speaking of, the Triple Coconut Cream Pie (with shaved white chocolate) definitely lived up to its reputation. This was a dessert I had read about on CakeSpy, had seen highlighted on Chase Sapphire commercials featuring the Top Chef Seattle winner, and had discovered endless rave reviews on Yelp and the Internet at-large. My mother and I had actually considered making it for our Jews-do-Christmas-Eve dinner (in fact, we ended up making Pecan Praline Bread Pudding, since the pie at Etta’s was too good to be topped). Now the triple aspect comes from the infusion of coconut throughout each structural element of the pie — there’s coconut in the crust, the pastry cream is half coconut and half cow’s milk, and the topping is coconut whipped cream (along with curls of shaved white chocolate and toasted coconut). As I mentioned before, this item is served at every Tom Douglas restaurant, and once you dig in, it’s clear why. If you’re a fan of coconut, this pie is manna from heaven. You can’t escape the flavor, and the pie itself is just a testament to the craft — a sweet, buttery crust that stands up against the filling, thick, decadent pastry cream strongly tasting of vanilla and coconut and perfectly eggy and custardy, leading you into the fresh whipped cream and the sweetness of the white chocolate. The toasted coconut gives the barest break from the sugar, and is the cherry on top of a beautifully composed dessert, from the delicately piped whipped cream to the stiff custard that clings to your fork like a great pudding. Yup, I bought the hype, I drank the Kool-aid, and where on Earth can I get a slice of this coconut nirvana on the East Coast?

 

Final Thoughts:

They even offer complimentary Swedish Fish at the front -- how can you beat that?

They even offer complimentary Swedish Fish at the front — how can you beat that?

I would definitely recommend a trip to Etta’s the next time you’re in Seattle. Not only does it offer a sampling of the Tom Douglas oeuvre, but you end up in a great location and get a satisfying meal to boot. My only gripe would be the mix-up that occurred with Leah’s dish, which could be easily remedied in the future with a few edits to the menu’s descriptions. I’m hoping I’ll get to try out some more Douglas ventures on my next visits — I’ve heard wonderful things about the Brave Horse Tavern, and Serious Pie (you know I have to see how Seattle pizza compares to NY dough). While Stephen Starr expands his gastronomic galaxy across the East Coast, I think it’s admirable you can’t separate Tom Douglas from Seattle. It makes me feel like I’m getting a taste of the city from a man who truly loves where he lives. I’m sure it’s just as much of a tourist-bid as the stalls in Pike Place, but for an out-of-towner just getting her bearings, I’ll buy into it, hook, line and sinker. Plus, the man just makes a damn fine piece of pie.

 

Etta’s

2020 Western Avenue

Seattle, WA 98121

http://tomdouglas.com/index.php?page=ettas

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Vox Populi: Spuds 2.0 Unveiled at Shake Shack

Although the title implies I’m going to be talking about Shake Shack, I promise that no hamburgers were consumed in the making of this post. After my killer dinner at Peter Luger, I’m letting the dust settle a bit before breaking into beef again. If you’re really curious, I do like the Shackburger, but this time around we’re going to focus on some of the lesser known elements of the menu.

If you haven’t heard, Danny Meyer recently admitted a gap in the Shake Shack menu, a crack in the metaphorical frozen custard concrete of the brand. Granted, he only admitted that flaw by immediately offering a new solution, but who would expect any less from the Sultan of Shack?

The issue: the Shack’s french fries, a quintessential part of any fast food meal, and a topic of some controversy in the food blogosphere. Prominent food writers like Ed Levine of Serious Eats had bemoaned the Shack’s cooked-from-frozen crinkle cuts, limp and generic in the face of Meyer’s ethos of heightening fast food with fresh ingredients and quality service. Personally, I’d never given much thought to the fries at Shake Shack. I’m actually pretty ambivalent about the restaurant on the whole — I know both people who actively dislike it, and some diehard fans who rack up multiple visits in a week. I can vouch that I’ve never had a bad meal there, but I’ve probably only been a handful of times since they opened their first shop in 2004. Casting a more contemplative eye towards the fries, however, I do tend to agree with the critics. As a potato enthusiast, I liked the old Shack fries because of a certain level of nostalgia (they reminded me of the Ore-Ida frozen fries my parents would occasionally serve as a dinner treat), but the truth is that they were substandard given the care put into the rest of the dishes Shake Shack offers. Yes, the crinkle cut fries had merit, since frying from frozen guarantees a consistent level of quality. But it also means that the flavor potential is capped — you’re never going to achieve the freshness you’d get from newly cut potatoes straight out of the fryer.

And so, 9 years after opening, Shake Shack admitted that they really had been listening. As they proudly announced on their website (http://www.shakeshack.com/2013/08/06/fresh-cut-fries-debut-at-ues-shake-shack/), they are, as of last week, serving fresh cut, never frozen, skin-on fries. It was revealed that the Upper East Side location served as the test kitchen, the staff spending countless hours training before opening each day. Right now you can only get the new fries at the UES branch, leaving a strange potato-paradox of past and present iterations coexisting in Manhattan, the crinkle and the fresh-cut fries simultaneously available with only a cross-town bus ride between them.

As it happens, despite living on the UES for 3 years, I’d actually never been to the Shake Shack up by me (I’ve visited their Upper West, Times Square, and Madison Square Park locations), so this seemed like the perfect opportunity to check out my local shop and be overly judgmental about some side dishes.

 

First Impressions:

The familiar logo at the entrance to the UES Shake Shack.

The familiar logo at the entrance to the Upper East Side Shake Shack.

The UES Shake Shack is on 86th Street between 3rd and Lex, so it’s nearly impossible to avoid walking by unless you’re a hermit who never leaves the neighborhood. The entrance features the familiar prominent plate glass windows, metallic lettering, and green neon fixtures of the rest of the chain’s locations. The restaurant itself is below street level, along with the outdoor plaza next door, which is technically open to the public but seems pretty much exclusively used by Shake Shack customers. Inside you’re greeted with the same pseudo-industrial aesthetic I noticed at BurgerFi — plain planks of wood siding and tables, green plastic chairs, and cool metal surfaces.

Looking down into the public plaza that also serves as an outdoor dining  area.

Looking down into the public plaza that also serves as an outdoor dining area.

The restaurant was in full-on fry propaganda mode. Outside, the windows had signs announcing “fresh cuts,” and the normal burger-shaped neon sign had been swapped for a new icon displaying a cup of fries. Inside, all of the employees were decked out in brand new green shirts with the same fry-cup design, topped with the caption “We Heard.” The Specials chalkboard near the menu featured the following message (note the hashtag), and there were announcement flyers detailing the new fries prominently displayed near the registers.

Did we mention we have new french fries?

I’m not sure if you knew, but Shake Shack has new fries.

No seriously, they're brand new.

No seriously, they’re brand new. But they’re keeping it kind of on the DL, hush-hush, you know?

I figured that as long as I was being adventurous, I might as well take a chance on Shake Shack’s vegetarian option, the ‘Shroom Burger, to make sure I ingest as many fried foods in one sitting as possible. Luckily, Jacob was there to split my order of fries, and he also opted for a non-hamburger item, choosing the Chicken Dog with Shack-Cago style fixings. Post meal, because somehow we weren’t totally stuffed, we also split a Single Concrete of Vanilla/Chocolate swirl with Chocolate Truffle Cookie Dough.

 

The Food:

Our overflowing tray of the new fries -- golden-brown, crispy, and a major improvement.

Our overflowing tray of the new fries — golden-brown, crispy, and a major improvement.

First things, first — the fries. In my review of BurgerFi, the french fries ended up being the standout dish of the meal — my preferred medium-cut with good crisp and a bit of skin still on. Shake Shack’s new fries are very much of the same spirit, except thinner-cut. They completely lived up to the advertising copy — thin, starchy, salty, with obvious skin on at least one side of each fry, and a discernibly fresh potato flavor. None of the fries were limp or soggy, nor did I find any blackened burnt sticks, an impressive feat given the relative inexperience of the kitchen. Our generous portion seemed to be the norm as I watched other orders being filled, and because the fries are now thinner, I think it’s better bang for your buck than the chunkier old crinkle-cuts. Overall, I was impressed by the consistency of the fries, and the streamlined service the staff at Shake Shack had already conformed to — they had upwards of 5 people working the fry line during my visit (only a few days after initiating Operation: New Fries). It’s definitely a positive change for Shake Shack, especially because it’s more in line with their ethos of conscious fast food.

The fry line in action -- there are at least three people farther down the row working the friers.

The fry line in action — there are at least three people farther down the row working the friers.

The 'Shroom Burger, a vegetarian, if not exactly "lighter" option at Shake Shack.

The ‘Shroom Burger, a vegetarian, if not exactly “lighter” option at Shake Shack.

Unfortunately, I think there is still room for improvement in the vegetarian section of their menu. The ‘Shroom Burger (Crisp-fried portobello mushroom filled with melted muenster and cheddar cheese, topped with lettuce, tomato and ShackSauce) came out looking like a thick hockey-puck of crispy fried breading, like someone had tried to surreptitiously replace a beef patty with a monstrous mozzarella stick (on second thought, that doesn’t sound half bad). Although it plainly states on the menu that it’s a fried mushroom, in my head I had just skipped over that fact, imaging a vegetarian take on a Midwestern Juicy Lucy (a burger stuffed with cheese) with the portobello meat as the main attraction. The ‘Shroom comes with the same fixins’ as a regular Shackburger, and I while found the trademark Shacksauce paired well with the salty layer of fried crust,  I felt the sauce’s tanginess clashed with the mushroom flesh once I made it deeper into the patty.

Biting into the 'Shroom Burger, you're met with a oozing onslaught of hot cheese. Delicious, but slightly dangerous .

Biting into the ‘Shroom Burger, you’re met with a oozing onslaught of hot cheese. Delicious, but slightly dangerous .

As Jacob had warned, biting into the fried ball yielded a cascade of gooey molten cheese, so proceed with caution lest you burn your tongue. The muenster and cheddar were a great combination — once I was past the middle of the patty, and had mostly leftover cheese and naked mushroom flesh, that’s when I thought the dish really succeeded, with a strong flavor from the portobello shining through. Ultimately, I found the breading merely a distraction from the merits of the burger, unnecessary especially considering the lovely potato bun that Shake Shack uses for its sandwiches. The breading was salty and overwhelming, distracting from the inherent umami combination of the mushroom, tomato, and cheeses. I’d rather Shake Shack take their Shackburger and just sub the beef for a couple portobello caps, or even make a ground up mushroom burger and stuff that with cheese, rather than hiding the pleasure of flavorful fungi behind a mask of crowd-pleasing battered breading.

The Chicken Sausage Dog, piled high with all the Shack-Cago trimmings.

The Chicken Sausage Dog, piled high with all the Shack-Cago trimmings.

Jacob seemed to enjoy his Chicken Sausage Dog (Shake Shack chicken, apple and sage sausage), which was topped with the Shack-cago Dog fixings (Rick’s Picks Shack relish, onion, cucumber, pickle, tomato, sport pepper, celery salt and mustard). I thought the sausage itself was great — don’t expect it to taste like a hot dog, and you’ll be pleasantly surprised by the interplay of the sweet apple and the earthy, herbal sage. I found the toppings to be a bit overwhelming, however. Maybe I’m just a fuddy-duddy when it comes to hot dogs — gimme some ketchup, maybe some mustard, and I’m all set. Here I was disappointed by how the pickles and celery salt overpowered the subtle sausage flavors with their intense vinegar bent.

Our swirled Vanilla/Chocolate Concrete with Chocolate Truffle Dough. Take that, Dixie Cup!

Chocolate custard with dark chocolate truffle pieces — proof positive you can never have too much chocolate.

I feel like I barely have to give a review of the Concrete, because most of the time I find Maggie + ice cream = immense satisfaction, and this is just another proof of the validity of that equation. But I do think I should mention that while BurgerFi wins the french fry race in my heart (because of their slightly thicker-cut fries), Shake Shack has a lock on the frozen custard competition. Both the vanilla and the chocolate flavors were smoothy, creamy, and tasted exactly like what they claimed to be (some might think this would be obvious, but some frozen dessert shops, like Tasti D-Lite, offer vanilla and chocolate flavors that are somewhat different, but definitely don’t taste like a chocolate bar or a vanilla bean. It’s more of a “flavor A” or “flavor B” scenario). The texture of Shake Shack’s custard is somewhere between Mr. Softee’s soft-serve and Rita’s frozen custard. The Chocolate Truffle Cookie Dough was misleading, because it seemed just like small chunks of chocolate truffles (I’m pretty sure truffles aren’t baked anyway, so using the term dough seems unnecessary), but regardless of nomenclature, they were delicious —  rich, dense, dark chocolate, just chewy enough to linger on your tongue as the custard melted away. My only complaint is that the truffle pieces were few and far between — I could have doubled down on those truffles, easy-as-pie (or custard, I suppose).

 

Final Thoughts:

Shake Shack’s empire is expanding exponentially these days, with new locations popping up both around the country (Washington DC and Boston this summer, Las Vegas in 2014), and around the world (London and Istanbul in just the past few months). With all of this growth, it’s gratifying to see that the company is still looking for new ways to improve their offerings. It still makes a difference what people are saying about their food, beyond focus groups and market tests. Will these french fries ever win a worldwide competition? Hardly — you’re better off checking our Pommes Frites down in the East Village if you want some hardcore fry action. But if you’re in Shake Shack, contemplating your options, pick up a side order — they’ll put Mickey D’s fries to shame.

I don’t doubt that once Shake Shack rolls out these new fries to all their locations, there will hardly be the same level of quality assurance. But the initial impulse comes from the right place. Yes, this is a fast food chain, yes, it’s a corporate monolith (although not faceless like McDonalds, thanks to Danny Meyer), and yes, there may even be a bit of disappointing discarding of principles in the face of business decisions (such as Chipotle’s new investigation into using antibiotic-treated meat). But for now, as Shake Shack is so proudly shouting out to the world, what the people want, the people will get. Maybe if we use our mouths as more than hamburger-receptacles,  it could lead to more changes, like a few more vegetarian options on the  menu. Danny Meyer’s aiming to empower, so  speak up, the Shack‘s all ears.

Shake Shack

(Multiple locations, new fries only at 154 E. 86th St)

http://www.shakeshack.com/

America, F*ck Ja!: Celebrating Independence Day at Reichenbach Hall

I spent this Fourth of July as our founding fathers did — drinking hefeweizens and eating sausage at a German Beer Hall. I mean, George Washington probably ate some bratwurst with some Hessian POWs during the Revolutionary War, right? And you know Ben Franklin would have been all about alcohol served by the liter. So in the spirit of honoring the great beginnings of these United States, I fled the scorching streets of Manhattan to the cooler climes of Reichenbach Hall, to stuff my face with meat, carbs, and some fermented hops. I can’t think of a better definition of pure patriotism.

I’ve only been to a couple of beer halls in my time — the first during a Spring Break roadtrip in Covington, KY, and more recently to the popular Radegast Hall & Biergarten in Williamsburg. I found out about Reichenbach Hall from the NY food & culture mailing list Thrillist, and I’ll admit I was partially drawn to it because of the literary allusion (the even more shameful admission is that the bigger motivation was thought of Benedict Cumberbatch, rather than Basil Rathbone). Factor in the relative ease of access since Reichenbach is a scant 4 blocks from Grand Central, and it seemed like a near duty to dip in Deutsch waters.

 

First Impressions:

 

A brightly colored sign helps to point out Reichenbach's entrance amongst the bland office buildings.

A brightly colored sign helps to point out Reichenbach’s entrance amongst the bland office buildings.

Reichenbach Hall is found in the strange no-man’s land of Midtown South, below the Beaux-Arts grandeur of Grand Central but not quite into the wilds of Brotopia Murray Hill. Just off 5th Ave on 37th St, Reichenbach is surrounded by nondescript office buildings, a few delis, and the occasional noncommittally-Irish pub. On the one hand, this makes for a bit of an incongruous setting for an establishment of Reichenbach’s ethnic enthusiasm. On the other hand, the area gives you access to a huge amount of real estate. Coming in from the urban monotony, I was delighted to find a cavernous hall with lofty ceilings that immediately transported me from the dim and dusty dive bars of Manhattan to the open and airy space that I’d experienced at Radegast.

 

Reichenbach Hall, decked out in red white and blue.

Reichenbach Hall, all decked out for the holiday.

As with my Brooklyn and Covington experiences, Reichenbach’s interior design is dominated by dark paneled wooden, long communal tables, and wrought iron lighting fixtures. German paraphrenalia line the walls, and along the right side of the hall runs a massive bar filled with beer steins of both expected and prodigious size.

The interior of Reichenbach -- you'd half expect Quasimodo to be hanging around up in those rafters.

The interior of Reichenbach — you’d half expect Quasimodo to be hanging around up in those rafters.

Can't have a beer hall without a bar, or without TVs for showing ESPN, apparently.

Can’t have a beer hall without a bar, or without TVs for showing ESPN, apparently.

I was a little surprised to find Reichenbach nearly empty on July 4th — a family with small children was finishing up their meal as I arrived, and once they left my friends and I were the only patrons in the whole restaurant. Perhaps because of this (but hopefully not), the service was truly great. Not one, but two waitresses served us over the course of the meal. (Fortunately, my initial disappointment over their respective Irish and Australian accents was soon assuaged when another server announced the arrival of our food in an honest-to-goodness thick German accent.) A couple of my friends beat me to the bar, and when I got there our waitresses were explaining that the gas line for the beer taps was broken. As compensation they brought over 3 half-litres of beer, on the house — literally the last bit of beer they could squeeze out of the taps. They continued to update us on the situation during our stay, and luckily, being collective lightweights (and with this as our first meal of the day), we found ourselves with beer to spare when the taps were finally fixed. From start to finish, the staff apologized for any confusion and delay, happily gave further details on any of the beer or food on the menu, and offered their recommendations when they could. I can only hope they’re this eager and attentive during dinner rush.

 

The Food: 

Of course, the real reason I wanted to visit Reichenbach Hall is food-related. My email from Thrillist not only touted the beers offered at Reichenbach, but highlighted a certain off-menu item, the “Wow Pretzel.” As the picture shows (http://www.thrillist.com/drink/new-york/midtown/reichenbach-hall), this is no ordinary soft pretzel. This is the ubermensch of pretzels, my friends. Don’t be fooled by the misleadingly titled “Giant Bavarian Pretzel” on the menu — this is a misnomer in the face of its reclusive older brother. Naturally, we ordered one for the table. Misjudging the amount of food we were about to receive (or perhaps unknowingly creating a challenge of Joey Chestnut proportions for the holiday), we also put in entree orders. Diana chose the Bratwurst plate, Laura the Kase-Wurst, and I tried the Curry-wurst.

 

Idealistic optimism in the face of a pretzel of mythological proportions.

Idealistic optimism in the face of a pretzel of mythological proportions.

The Wow Pretzel arrived first. Normally accompanied solely by the in-house mustard, our waitress had suggested we also add a side of the O’Batzda cheese sauce (especially once Laura made it clear that the inclusion of cheese is a high dining priority). O’Batzda is a traditional Bavarian cheese spread made from cheese, beer, and spices and topped with sliced onion. Digging underneath the onion, the spread seemed reminiscent of queso dip, thick and viscous in texture. It had a strong yeasty quality, but the sharpness of the raw onion helped to cut the richness, and with the dense dough of the pretzel, I almost preferred the cheese a little less gooey. It paired fantastically with the bite of the mustard, and of course the Wow Pretzel was a great vehicle.

 

The Wow Pretzel up close and personal, with mustard on the right, and O'Batzda on the left.

The Wow Pretzel up close and personal, with mustard on the right, and O’Batzda on the left.

The Pretzel itself was as large as advertised — easily the circumference of an inner tube. As we first tore into it, the pretzel was still fresh and warm, and the shiny veneer of the smooth crust gave way to a perfectly dense, chewy inside. Unfortunately, because of its size and geometrically-induced large surface area of a soft pretzel, it cooled down fairly quickly. I would also have liked it to have had more salt covering it, to compensate for the sheer quantity of bread. I’d gladly order it again to share with a large group, and I think the addition of the cheese really shakes up the flavor profile of the appetizer beyond the same old Auntie Annie’s order.

 

The generously portioned sausage plates -- Kase-wurst in back, bratwurst in front.

How about a whole mess of sausage to go with your pretzel? Cheesy Kase-wurst in the back, classic bratwurst in the front.

Shortly after we dug into our intimidating appetizer, the rest of our food arrived. The sausage plates came with sizable portions of Rotkohl (red cabbage salad), Kartoffelsalat (potato salad), and sauerkraut. I didn’t try Diana’s bratwurst, but it seemed like it was well-cooked, with distinct grill marks but not charred. I had a bite of Laura’s Kase-wurst, since I was curious about what a cheese-filled sausage would be like. I’ve had the hamburger iteration in the form of a Juicy Lucy (check out Whitman’s down in the East Village if you’re interested), but this was a different beast. The Kase-wurst seemed to be filled with the same type of soft cheese that we had with the pretzel — more oozing liquid in consistency than the gooey mozzarella-stick-style I expected. I found it a bit rich for my tastes, but I’ve never been one to opt for the cheese-whiz-topped dog at the ballpark, either.

 

My close encounter with Curry-wurst, plus the typical side of fries with mayo.

My close encounter with Currywurst, plus the traditional side of fries with mayo.

I was a little nervous about ordering the Currywurst, since Diana had told me she didn’t particularly enjoy it when she visited Germany. Luckily, I had nothing to be anxious about. Currywurst is one of the most popular fast food dishes in Germany, and consists of “steamed, then fried pork sausage cut into slices and seasoned with curry ketchup, regularly consisting of ketchup or tomato paste blended with generous amounts of curry powder, or a ready-made ketchup-based sauce seasoned with curry and other spices.” The doubly-cooked bits of sausage had that great snap of the casing as you bit into them, the insides tender and salty. It was only in retrospect that I realized that I’d eaten pork sausage — I’m more of a beef/turkey sausage kind of gal, so I think if given the option I’d like a noveau beef currywurst even more. But to be honest, my favorite part of the dish was the curry sauce itself, so the particulars of the vehicle are somewhat moot. The sauce brought me back to the few times I’ve had curry fries — and because of this I largely ignored the mayo-topped fries on my plate, hunting and digging underneath for the untouched potatoes I could dip into the pool of curry ketchup. I’m generally a purist when it comes to french fries – as Patrick Henry said, “give me ketchup, or give me death.” But for curry fries I make the exception — they have just the right amount of spice to make you perk up and pay attention to what you’re eating, and the contrast of the slight curry heat and tomato tang against the soft, oily undercooked center of a french fry is almost too good to be true. (If it wasn’t obvious by now, my relationship with french fries borders on the inappropriate).

 

Das on-the-house biers.

Das on-the-house biers. From left to right: the Schofferhofer Grapefruit Hefeweizen, the Veltins Pilsner, and the Spaten Oktoberfest.

I can’t very much write a review of a beer hall without mentioning the beer, now can I? Our on-the-house pints were the Schofferhofer Grapefruit Hefeweizen (Bavarian Hefeweizen mixed with grapefruit juice), Spaten Oktoberfest (AKA Marzen-Oktoberfestbier, or March Beer), and the Veltins Pilsner. I then also ended up getting a half-liter of Weihenstephaner Heferweizen, which ended up being my favorite. I love the light and fruity tones of hefeweizens as a category, and this one was delightfully cold and refreshing in the face of the intense July heat outside. The Grapefruit Hefeweizen had a very sweet and intriguing taste on first sip, but I’m not sure I could handle an entire half-liter of it. My other favorite of the day was the Spaten Oktoberfest, which came at a bit of a surprise. Although I’m working on expanding my palate, at this point I’m still not very interested in darker beers — I usually find them too heavy or bitter. However, the Spaten is described as being a sweeter than a traditional German lager, which may be behind my interest in it. I thought it had real bitter coffee-like tones to it, which paired well with the rich sausage and cheese fest we were enjoying for lunch.

My second beer -- the

My second beer — the Weihenstephaner Heferweizen, in all its lofty glory.

Final Thoughts:

I’ll admit, there was something a little odd about sitting in a German beer hall, chowing down on sausages as the Nathan’s Hot Dog Eating Contest played on the TV behind the bar. But if you really think about it, all those foods we consider quintessentially American — the very tubes of indiscernible meat mash ol’ Nathan’s turns a profit on — well, it’s not like they were on the menu for the first Thanksgiving, right? The more you dig into it, the more our hamburgers and hot dogs and pancakes and pizza and french fries turn out to be not so native at heart. Maybe the true celebration of our nation’s independence comes from acknowledging the fruits of the freedoms we’ve fought and died for over the decades, even if that means reveling in the sheer melting pot ridiculousness of taking a traditional Oktoberfest pretzel and making it goddamned American-Supersized. I mean, if we’re going to turn the Fourth into another American holiday of eating-as-celebration, it seems perfectly reasonable to me to enjoy the diversity of our nation’s culinary past, present and future. Plus, what red-blooded American is going to turn down the chance to drink a liter of beer?

All in all, Reichenbach Hall is a great addition to corporate landscape of Midtown Manhattan. With plenty of seating, a fairly authentic menu, a friendly and informed waitstaff, and over a dozen new and old style German beers on tap, it seems like a great after-work spot, and a worthwhile trip for my fellow uptowners who aren’t up for the longer trek to Brooklyn or the LES. I still need to try out some of the other beer halls and biergartens in the city to see how Reichenbach measures up, but for now I’m more than happy to stop by again and introduce more of my friends to the wonders of the Wow Pretzel.

 

Reichenbach Hall

5 W. 37th St (between 5th and 6th)

https://www.facebook.com/pages/Reichenbach-Hall/133720086731508